“I can’t get no satisfacation” ~ The Rolling Stones

Or, as defined by my dictionary

Satisfaction (n): the pleasure derived from the fulfilment of a desire


Three buses went past me; if I’d be waiting for one this would have been an amusing anecdote. As it was I just happened to be walking by a busy bus-stop. On the side of the first was an advert for, the second for Sky Sports, the third for the Samsung Galaxy S III.

Now in theses times of ludicrously inflated footballer wages, mass transfer fees, etc, the fact that a ‘loan’ firm that operates a representative APR 4214% is now sponsoring a football team doesn’t actually come as much of a surprise to me. I suspect Wonga and the Premier League will be happy bedfellows and, if anything, I’m only surprised it took this long.

But, getting back to my buses, it seems to me that the first is more often becoming the way of acquiring the second and third. And this raises some questions:

1/ What happened to saving up for something?


2/ When did we become so desperate for the next thing now?

I don’t know anyone who saves anymore, bar those who are saving for a deposit for a house. There are some who have savings that they add into but not for anything specific (old age, possibly, let’s not go there on pensions) and they will still buy things on a credit card. Now, admittedly, I know very few people with enough income to be able to save some. But also I think it feeds much more into the second question; when we want something we want it now, not next month, not next week, not even tomorrow. Now.

When did this happen? Is it the creeping immediacy of our world? We get annoyed if our phones delay refreshing our social media pages, whereas once we would have waited by the letter box for a week for a letter & been touched if a first class stamp had been used!

So then there’s my third question:

3/ Is this making us happy?

I don’t think so. People queued for hours to get the iPhone 5. And then moaned about it. Of course there are those that are only happy when they’re moaning but I saw & heard much more criticism of the new phone than I did appreciation. Perhaps we should go back to landlines and letters for a few weeks to remind us of all that we do have, instead of finding fault?

I’m no better than anyone else in this. I hate waiting and like the instant gratification of something new. But sometimes we all need to stop and appreciate what we have instead of hankering after the next best thing. As Ferris Bueller says “Life moves pretty fast. If you don’t stop and look around once in a while, you could miss it.”

Thoughts, as always, sought & appreciated on a comment box-shaped postcard.




8 thoughts on “Satisfaction?

  1. We’ve come to a strange place in society. Lots of people do seem to enjoy being unhappy, or at least thinking they have something to be unhappy about. People seem massively aware of what they think they don’t have – such as the latest phone. They also seem to make judgements about others based on what they own or not. I wish we all aspired to tolerance, and kindness – or at the very least that we’d use the latest fancy-pants phones to be tolerant and kind!

  2. Beautifully said. It applies for most things in life (not breathing tho) – waiting a little while, slowing things down, almost always adds to the end result.

    We should all remember this more.

  3. I fear it stems from a person’s desire to evolve, to change and to improve… However, unfortunately folk have come to the realisation that they can’t change so they alter that which they can. This will always remain a superficial alteration and as such can provide no real substance or depth… The gratification of the improvement is instantaneous and fleeting and they then return to their former stagnation. The cycle repeats and spirals inward… into a void. I suppose you can break the cycle, but that just means you need to stop for a moment… be content in yourself. The attempted emulation of others will do nothing but fuel the broken machine.

    (Or something…)

    What were we talking about again? Oh, I know… I operate at 4214%. Boom!

  4. The world has been dragged into a fast changing world …. there really is nothing wrong with the car you bought 3 years ago … nor the telephone you bought 6 months ago or the gaming console you bought last week or the colour of your fridge …. It is not so much a need it now society more a keep ahead the joneses society If no one bought anything till it wore out , like they did in the olden days …. the want it now society would be gone for ever to the old NEED it eventually society !

  5. Things also cost more, so I think it is reasonable to want more from the services and products that we are buying. Sending a letter to Europe is only £1, but the question is will it get there, (let alone on time)? Sending an email is in fact more expensive because you need a (fancy) phone or a computer, and internet connection – those don’t come cheap.
    I see nothing wrong with people wanting things ‘now’. Before it was more like ‘Have you heard Fancyshop has received 10x boxes of stockings’ ‘No way!!’ ‘Yes! Let’s leave earlier for lunch and go queue to get a pair!’. Things were more difficult to get hold off; also there was less variety.
    But what do I know, I’ve been around just over two decades. 😉

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